Thursday, May 1, 2008

Defining Your Online Business Goals Will Lead To Web Success

So you are ready Article Submission start (or enhance) Affiliant Marketing online business. Running a business on the web is no different than running it offline. Once you have an idea in mind, determine your business model, write your business plan Article On International Marketing establish your:

* Goals and Objectives

* Services and products

* Unique selling proposition

* Expected ROI and how Article Tips achieve it

* Branding

* Marketing and promotional efforts

* Competition

* Budget

Now you are ready to try this online. Before you hire a web developer you need to define the purpose of your website. Start with the selection of a domain name that represents your product and services. A URL address is where your business branding starts. Your name will be your identity and how you will be known in the web world.

Your next task is to determine keywords for your site. This is your first form of online advertising. Keywords can determine what your products are and even where your business is geographically located and of course, how you will be searched.

Next you are ready to build the site. It is essential that your site is optimized for the search Marketing Choose a webmaster that understands the main components of search engine optimization and direct response web development. Your Article Writing Tips Article Marketing be to make your website organically searchable (rankings on the free side of Google) and designed to Internet Marketing your conversion rate by having visitors take action.

Your site should be attractive to viewers and it should also offer incentives and take-a-ways to keep them on your pages or to guide them to your conversion pages. Always keep your branding in mind. Visitors can return to your site up to six times before they make a decision so you want them to remember your identity, your unique features and benefits and ways to bookmark or download a free Internet Marketing Services to keep your branding on their desktop.

A certain amount of your hits must have a desired outcome. Article Marketing Directory it's to buy a product, fill out a form, or perform any other desired action (click on an advertisement or stay on the site for a specified period of time). Increased conversion rates turn more visitors into customers. And if the site is designed correctly, instead of leaving your site, visitors will stay and find the information they want. And of course you want more return business. Draw your Article Submission back to your site with newsletters, special offers, and other campaigns that will dramatically increase your back end sales.

Once the site is built or rebuilt (if an existing site is not working up to expectations) and optimized for search engines, the next critical step is Search Engine Marketing (SEM). The purpose of SEM is to create a continual and increased flow of traffic to your main website. Simply put, the more visitors and more page views, the more opportunity make a sale and increase your profits. Sometimes known as off page marketing, SEM is often the forgotten child of marketing. Budgeting for this area is essential. To be successful online requires implementing SEM strategies and techniques that include online PR, blog, Pay Per Click, niche micro sites, social media networking, building and communicating with your email list; submitting to directories, search engines and local search, special offers, e-zines and viral marketing.

Another key component of a marketing mix is to constantly review your statistics. Analytics help take the guesswork out of a website's effectiveness and is hard concrete evidence if a page or promotion is working. Testing and tracking, tweaking your content, updating keywords, doing A / B testing of a promotion or webpage will give you a flow of marketing information based upon visitors behavior that is invaluable.

Often times your competition can unwittingly help you succeed. By analyzing how they conduct business online, where they are spread on the Internet, the effectiveness of their site (choose only those that rank high on Google), how they are branded, positioned and selling - will tell you a lot about your improving your online business.

And finally, you need to budget for Article Marketing Domination Do not put all your eggs in one basket (i.e. building a beauty site with little else to support it). Traffic is the life-blood of any website. That is why Search Engine Optimization (SEO) and Search Engine Marketing (SEM) should be a focal point in any marketing plan if you want to succeed on the Internet.

TeamWork Builds Web Success

The Web Success Article Writing specializes in building and marketing direct response websites that take full advantage of the latest developments on the Internet. The Team has an arsenal of effective web strategies, online tools and proven techniques to promote your products and services. And we'll show you ways to increase the amount of qualified traffic to your site through the expanding "social web" and how to convert visitors into buyers at a high rate of return.

Your website can become an effective marketing hub for your business. To learn more about the power of Direct Response Web Marketing, log on to http://www.websuccessteam.com/whydirectresponse.htm

Contact the Team today for a complimentary consultation at http://www.websuccessteam.com/contactus.htm or email Bob Speyer at bob@websuccessteam.com To your web success!

Article Marketing For Massive Traffic - 3 Of My Biggest Secrets!

Article marketing is not as profitable as before. That's what 'gurus' tend to say to get you afraid. The truth is, although there are more article writers right now, the amount of people surfing the Internet has also increased. So it comes down to the same amount of traffic.

Here are my 3 biggest secrets for getting massive traffic from your article marketing:

1. Always Build A List With Your Opt-In Page

This is what I do - I always build a list by sending traffic from my articles to a opt-in page. I don't send them to a sales page - that just turns most people off. But a squeeze page offering free information is better received. List building is one of the key activities you must be concentrating on online, so direct your traffic to build your list!

2. Submit Only To The Top Directories

Although you can make submitting articles to hundreds of directories quicker with an article submitter, it's still terribly difficult. You have to register at all the directories, and most article directories are different from each other, so that makes article submitting with submitters a slow process still. My advice: submit only to the top 5 directories. Spend more time writing articles.

3. Write In A Conversational Style

Let's face it, as human beings we are emotional beings. We respond better to conversational writing (that's why blogs are so popular!) than boring, technical writing. Unless your subject calls for it, I'd advice writing in a conversational style (like what I'm doing here!) as this will generate windfall results.

Fabian Tan is the author of the free 51-Page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your free copy now before it's gone!

Website Traffic - Why Article Marketing Blows Away Pay-Per-Click Marketing

It's always great to compare traffic generation strategies because you can tell which strategy is giving you results and which isn't. Or maybe both strategies may be giving you results but you want to know which is more effective in generating qualified prospects.

Two of the most popular traffic generation methods online today are article marketing and pay-per-click marketing. This article won't talk about what both methods are (there are already tons of articles on that) but will compare the two to see which strategy you should invest your efforts in.

Personally, for me, article marketing blows pay-per-click marketing out of the water. Pay-per-click marketing consists of Google's Adwords and Yahoo's Search Marketing, so that's no small statement I'm making. Well, there's a reason why I say article marketing is more effective.

Let's say that you spend $10 a day on Adwords. That's $300 a month. Now take that $300 and spend it on 100 articles written by a freelancer. Those 100 articles will bring you traffic for a long time, whereas your Adwords traffic was a temporary thing. And prospects generated from articles are way more responsive!

You'll often people willing to spend crazy amounts for cost per click on Adwords, but you won't find that many 'insane' competitors in article marketing. Although the competition has grown massively in recent years, it is still nothing compared to pay-per-click marketing.

And that's why I say article marketing trumps over Adwords, Yahoo Search Marketing, or any other pay-per-click network. If you don't want to write, outsource your articles. You'll see some terrific results from this marketing strategy if you do it right.

Fabian Tan is the author of the free 51-Page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your free copy now before it's gone!

Breakthrough Article Marketing - Discover 5 Popular Secrets to Supercharge Your Article Marketing

As more and more ebusiness owners are taking advantage of article marketing as a free traffic-generating technique, it is becoming apparent that there is overall reduction in quality of articles. Mainly because webmasters pay more attention to the quantity of their articles to get more inbound links. They sometimes forget that the success of article marketing campaign largely depend on the quality of the articles. If you want to succeed on this method, do not commit the same mistake and discover these 5 popular secrets to supercharge your article marketing:

1. Focus on the needs of your target audience. This is the best way to please your readers. By giving them what they want and what they need, they will feel that you truly done your research and that you really mean to help.

2. Use attractive titles. This is the defining element of your clickthrough rate. If your titles are catchy, keyword-rich, concise, and communicate the benefits they can provide your readers, your articles will be most likely to be read.

3. Learn from the experts. Identify the methods and techniques that are being utilized by popular authors and apply them on your writing. Just make sure that you don't lose your personality along the way or you'll be branded as a copycat.

4. Strive for excellence. This is the fastest way so you can make a name online. When you deliver only the best, online users will learn to trust your and support not only your articles, but also your products as well.

5. Be an expert on your chosen field. As an expert, you must be a great source of information to your potential readers. You can do this by keeping yourself abreast with the latest information that is related to your field.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Amazing Article Marketing - Latest 5 Efficient Steps to Excel at Article Marketing

I have used several marketing tools in promoting my products and services but I like article marketing the most. Why? Aside from the fact that is it for free, it brings me qualified traffic to my website that leads to amazing sales potential.

In this article, I will share with you the 5 efficient steps that are proven to help you excel in article marketing and these are:

1. Titles. The titles of your articles are the first element that online users get in contact with. If your titles are enticing and attention-grabbing, you can be assured that a lot of people will be compelled to open and read your content. Based on researches and studies, titles that contain the phrases "10 tips", "How to", "secrets revealed", etc. can easily stir the right kind of attention online.

2. Quality. This is the element that can either make or break your marketing efforts. You see, when people read your content and they find it informative, well-written, and easy to understand, they will most likely to check on your website to either get more information or subscribe to your newsletters.

3. Format. We all know that online users have short attention span and they wish to get the information they need as quickly as possible. Help them out by using "how-to" and "10 tips" formats. If you prefer to use paragraphs, make sure that you use sub-headings.

4. Language. People can get easily annoyed when presented with an encyclopedia-sounding article that is relatively difficult to understand. Avoid this from happening by using the preferred language of your readers that they can surely relate to.

5. Empathize. To easily build rapport among your readers, make them feel that you understand where they are coming from by showing empathy.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing - How you Should Start Every Article

There's a specific way that you must start every article, if you want to get the maximum amount of readership as possible. It's important you start out this way so that you can best use your time, so you can get the most results out of your internet marketing business.

Also, if you do it right, you'll be able to make more money writing less articles - and the bonus is that those articles will better help your target audience, making them more appreciate of you and your services.

See what I did just there? I told you why you needed to learn what you're about the learn. This is important because roughly 31% of the population are predominately "why" learners. In other words, they can't learn about anything until they know the reason why they should learn it.

Not all people are this way. Some people only want to know the "what if". They're saying - I don't care so much for how it works or why it works, I just want to know that it works and can work for me. But not everyone is like that.

So, in order to not alienate 31% of your audience in your article, you have to tell them why. Here's a checklist I use to start each article out with. It works wonderfully because if you think about it, a 'why' is really asking - what's my motivation for learning this. Humans have six basic motivators, after their survival needs have been met.

These six motivators are:

1.To gain power or control
2.To not lose power and control
3.To enhance their relationships and to help other
4.To prevent the deterioration of their relationships and to not harm others
5.To accomplish something
6.To not fail at something

You should make an effort to touch at least briefly on all six of these motivators as they relate to the topic of your audience. This will make sure that you get as many readers as possible.

Plus, it streamlines the article writing process, so not only are you writing better articles, you're writing them faster than ever.

If you do article marketing, then you should download my report, How to Write an Article in 7 Minutes". It shows you how to write a high quality 400 word article in 7 minutes or less, including proof reading and research.

It even works on topics you know nothing about! Just go to http://www.the-article-writer.com/7minutearticle.html to get it!

Article Marketing Is The Bridge Between You and Your Customers

With information technology on the rise and gaining relevance in the world today, article marketing has become a significant tool to promote businesses on the Internet. While it is well-known that articles make consumers understand a product better, a well-written article can be one of the main reasons why any product sells. These days, article marketing is so advanced that it has become the foremost advertising strategy for many online businesses.

Central to the effectiveness of article marketing is the implementation of Search Engine Optimization (SEO). The primary function of this form of article writing is to achieve prominent rankings on the search engines by utilizing keywords which are popular among Internet users. When a user enters a search term which is identical to your keyword, the web page of your article will be displayed as a search result. With effective SEO strategies, you can rank among the top search results and benefit from a steady flow of incoming traffic, which will ultimately lead to increased sales.

Due to the fact that SEO article writing involves a great deal of research and expertise, most website owners prefer to employ SEO experts to manage their web content. These specialized professionals will provide you keyword-rich articles that will dramatically improve the visibility of your website and win customers over with their convincing content. SEO article marketing is such a proven success in the world of online business that many website owners are willing to hire the services of top SEO experts to help them launch their businesses into greater heights of profitability.

Other than its overall contribution to the betterment of sales, article marketing also brings professionalism and prestige to your website. With comprehensive articles that offer expert information about your products, your website will be widely regarded as an authoritative entity. It will assume a position as the favored destination for consumers seeking specialized knowledge pertaining to your products. As your reputation grows, your brand will be established as a trusted name in the business and this will in turn translate to a long-term influx of web traffic.

Compared to other forms of online advertisements which incur quite a substantial amount of financial investment, article marketing is basically free advertising. Since your articles are included in the information base of search engines, they will automatically show up whenever a search term coincides with one or few of their keywords. In a way, an article is a living advertisement implemented on the Internet and it grows in recognition from time to time, without you having to pay extra for each and every appearance. Web owners who understand the full potential of article marketing will also post their articles in directories and ezines to boost their chances of drawing more visitors to their websites.

As the Internet continues to extend its influence into our livelihoods, article marketing will prevail as the most important means to distribute information, whether for a product or a mere matter of general interest. There is no website that can communicate effectively without web content, and articles are indeed the most significant bridge between webmasters and users. By adopting an elaborate article marketing strategy, you can be sure that your business will achieve new heights of success.

Need quality articles? Contact Allen Taylor at http://www.articlecontentprovider.com

Breakthrough Article Marketing - Revealed - 4 Fast Secrets to Make Money With Article Marketing

Did you know that article marketing has been used way before the internet was discovered? Years back, businessmen who are looking for great deals in advertising their products and services used to trade their articles with newspaper for free ad space. Since newspaper owners did not need to pay their contributors, the arrangement worked for all parties involved. This is the same concept that made article marketing an instant hit. Webmasters do not have to shell out money to cover their advertising costs but still get the exposure they need by banking on their writing skills. Here are the 4 fast secrets to make money with article marketing:

1. Make your articles informative. When online users read your articles, they expect that they will get something from it and that is information. To satisfy your readers' needs, make sure that the information you provide are highly relevant to their pressing issues and are timely.

2. Focus on the quality of your articles. Sometimes, even if you offer the juiciest and most sought-after information, if you are unable to present them in a logical, easy to understand manner, you will not get the nod of online users. To prevent this from happening, make sure that your articles are well-written and flow naturally. Your sentences must be well-constructed and they must be coherent to avoid confusion among your readers.

3. Stick to your writing style. If half of your articles are upbeat and the other half sound very stiff, you maybe projecting two different personalities and this might confuse your readers. Master the best writing style that works for you, stick to it, and be known for it.

4. Proofread before you submit your articles. Before distributing your articles to various publishing sites, make sure that they do not contain errors that can affect your credibility.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Article Marketing - Hook The Reader

Article marketing is an advertising technique. An engaging article is used to hook the reader, and provide basic information and education. The articles are succinct and quickly pull the reader in. By providing the reader with a start, they can help the reader to locate additional information and services of interest to them. Article marketing is a new but powerful approach to business.

By utilizing the tactical placement of words, the article that was written is flagging what is known as the internet spiders, all while the reader is being engaged. If these keywords are placed just right, the site will gain a high rank with the search engines but not seem overly wordy or riddled with keywords.

If you are able to write one of these articles a day, you will be a great asset to your company. Adding these articles each day will make your rating on various search engines go up. You do not have to do very much work to make your business look good and gain new visitors with article marketing.

The most important thing to remember when you are going to use article marketing for your website is that you must use unique articles each time you post something new. Copies of articles and anything that is not unique content will not help you gain a higher rating or customer base. Customers do not want to see the same old thing everywhere that they look.

To this end, it is important to create a new and fresh article each day. This will keep your old readers interested and will make your business look experienced to your new readers. The more people that are interested in your articles, the more likely you are to sell more products. In the end, you gain profit.

As a growing area of marketing nowadays, the use of articles is a highly successful approach to selling products or services. Be sure to publish fresh ideas which haven't been published elsewhere online. Doing this will enable you both to realize a profit and increase your rating in the popular search engines with a minimum of effort.

Article marketing is a new way of advertising. These articles are very interesting and designed to hook the reader. This is a new and very strong approach to the world of business. All articles written are very unique articles, you must make sure that the article are unique to keep readers interested. Another key factor is unique content, which is just as important to keep the readers hooked. You want to make sure that the articles are interesting and grab attention. They must also keep the readers attention so that customers keep coming back.