Wednesday, June 4, 2008

Fast Article Marketing - Uncover 5 Priceless Methods to Energize Your Article Marketing

If you are not getting your desired result in using article marketing as your website and product promotional tool, you will need to energize your techniques to advance in this field. Here's how:

1. To increase your clickthrough rates, you have to use attention-grabbing titles that can easily move online users to open and read your articles. Here are some of the characteristics of a great title: It must be striking, short, direct to the point, and has the ability to answer the question of online users: "what's in it for me?"

2. To improve your conversation rate, you will need to create articles that are content-rich, useful, and relevant to the needs of your target market. When you are able to help your readers, they are most likely to check on your website to get more information from you.

3. It would also help you to increase your conversation rate if you can make your resource box compelling and powerful. So, don't just leave your website's URL there and include your name, your expertise, your desire to help, some of your credentials, and the benefits that your readers can get once they visit your website.

4. Write more. You can easily augment your traffic by multiplying the number of your submissions. As you know, the more articles you submit, the more quality inbound links you will generate for your website. So, strive to write at least 70 articles per week to boost your page ranking and drive more traffic to your website.

5. Submit only to leading publishing sites. Most marketers are submitting their articles to all article submission sites in the internet including those which are not indexed by Google and don't have steady traffic. If you want to give your articles the exposure they need without wasting your precious time, submit only to those which have impressive page ranking and huge traffic.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing - What to Market in Your Online Business Articles?

Are you wondering what you can say in your articles that will bring your readers back to your site, ready to buy? Give them informative content that answers their questions.

1. User Information & Directions

Tell your reader how to use products you sell. Offer detailed directions that improve results of using the products you sell and promote good relationships with the users of the product. How often have you heard someone mention an NEW idea and said, "Gee I wish I'd thought of that?" Well, now you can. And when you publish those ideas, you get credit and new customers for your ideas.

2. Details of Understanding

Don't you just find it easier to use a product you know something about? You could give the reader user friendly directions that would promote their ability to use your products. Perhaps the history of your product is interesting, or you have a unique story to tell about how beneficial the product has been to someone? Add in some flair or an amusing tale and you've got a great article that encourages customers.

3. News & Announcements

Has your product saved a life? Perhaps it's been beneficial to a group of people who help others? Maybe your products were used to help a family in need? Or did you donate products to the needy for the holiday celebrations? Let your reader know of these newsy events, or send them an announcement of an event they can participate in. Give them an opportunity to get to know your products better.

Are you ready to learn more about Article Marketing?

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Article Marketing - Surefire Strategies To Taking Your Article Marketing To The Next Level

If you're looking to get explosive results from article marketing, then this is article just right up your alley! Read on to discover the 2 steps to getting more results now:

Step 1: Find the online version of magazines in your niche and contact all of them to be asked to be included as a guest author. If you contact 10 magazines and just 1 accepts you, you are suddenly in a position to increase your publicity. :)

Additional Marketing Tip: Look for a link called 'Advertise' or something along those lines on the websites. You might be able to buy some text or banner ad spots on the online edition or the print edition (usually a little costly). These kind of banner ads are a different breed altogether, because the visitors are highly targeted!

Step 2: Look for blogs in your niche. This is a chance to create some JV opportunities by becoming a guest author for other people's blogs. Give them free, original content not seen anywhere else and provide it exclusively to their readers. Offer to do it for free.

Tip: Check out the Alexa ranking of a blog before offering to write and promote there. It's not perfect, but it's a good judge.

There you have it, 2 steps to doing article marketing on another level. These two steps, if done well, will really explode your traffic from your article marketing efforts. You're adding more sources of traffic from your articles, and you're adding not just any sources as well, but high quality sources.

Fabian Tan is the author of the free 51-Page Report:

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The Controversy About Controversial Articles

Article writing is one popular method Internet Marketers use to promote websites or products. There are many different experts who suggest using this method to be highly effective, easy and inexpensive technique to adopt, especially for those working on a small budget.

In theory, a well distributed article will create tremendous exposure when published to various Ezines, newsletters blogs etc. If the writer's articles are of sufficiently high quality the author will be seen as an expert and their sites will gain authority from back links and resulting traffic.

Opinions vary on the best approach to use when creating articles. Some authors, experienced in this kind of marketing, suggest that creating articles that stir controversy is a good strategy. This however is a point with which others take exception.

It is sometimes recommended that by adopting a controversial writing the author can become more visible and creates buzz. Obviously this would then stir interest and perhaps generate traffic to a site. However using such an approach can also have a downside, which should be carefully considered.

Newspapers and magazine thrive on articles about topics which are current, newsworthy and of interest to their readers. Using articles as part of a marketing campaign is not the same as writing as a journalist, a reporter or even a blogger; it is a type of advertising.

The saying, there are two sides to every coin" is apt when it comes to controversial subjects. If an author creates a piece which is seen to be unfairly biased towards a particular point of view it may so alienate those with the opposite view that it will do more harm to a marketing program than good.

Further to that point, publishers might be reluctant to pick up articles which might offend some of their readers. Worse still, such articles might create a negative reputation for the writer which would impact their ability to get published in the future.

Some subjects might in fact have different aspects which can't be easily confined to a single point of view. By nature topics such as these might be more controversial than others and writing about them requires skill and a keen eye for balance and fairness.

Writing to be controversial is not a good idea as an article marketing strategy. However, writing about a controversial subject is not always a bad thing when certain caveats are observed. Bear in mind that readers will have their own opinions about your topic. The objective of such an article should be to inform not to confront or convert. Write about the nature of the conflicts or differences as a means of offering readers information that makes the issues clear.

The secret to an effective article writing program is no real secret at all. Write effective compelling, entertaining or enlightening pieces that provide readers with valuable and useful information.

If there are several opinions, points of view of ideas which the readers should consider, offer them in a fair balanced manner. Writers need to apply care and judicious use of the tools of their craft to create work that informs rather than inflames.

Many authors openly declare personal preferences or biases so as to prevent accusations of having a hidden agenda. They will also clearly point out where there are conflicts or differences of opinion among experts or as noted in the media on a given topic. This approach could be dubbed writing about controversy and not to cause it.

If you wish to take a strong position on something there are various other forums where one can express opinion and write with inspired passion. When writing specifically for the purpose of promoting a marketing campaign keep in mind the objectives of the piece and the intended reader.

Marvin Double is an experienced author who writes about internet marketing, e-commerce blogging and a variety of related and unrelated topics of interest. He brings over 30 years experience as a business entrepreneur off line to the internet marketing community. For additional articles or resources for internet marketers please visit http://www.monkeezemarketing.blogspot.com

Article Marketing - A Powerful Tool

Article marketing has many benefits which may include establishing yourself as an Author, lead generation, more traffic to your web site, improved search engine position and is becoming a necessary tool for doing business on the World Wide Web. Article marketing has become a proven strategy for raising your link popularity. It can also be a cheap way to compete with larger companies in your field.

It's best to write on topics that are closely related to your business type, while making sure that the article provides good content for the reader, no one wants to read a sales page. Every article that you write will need a resource box section that will contain your sales info including an (anchor text) link or two pointing to your Web site. You could have a terrific product and a wonderful sales strategy, but without the targeted traffic your online business could be going no-where.

You can take advantage of a ton of free article submission sites on the internet, where you can submit your articles for free, some also offer software and services to help in the process. Once approved, the sites will make your articles available for distribution and publication to ezines, webmasters etc... Now there is no more need to beg for reciprocal link exchanges, pay for text links, or spend hours posting free ads to link farms that no one will read anyway. Articles, written yourself, are becoming the fastest and cheapest way to see results from your efforts.

When done properly, article marketing can be a very powerful tool to drive loads of targeted traffic to your web site. Whether your business is brand new or you have been in business for a while, you can gain new customers from marketing your own articles. To be the most effective, article marketing should just be part of a larger, more comprehensive SEO strategy. Remember, the goal of successful marketing is increased business and most importantly profit and this can be achieved with the help of article marketing.

The Author is the owner/operator of several successful article submission service sites. Also offering a completely automatic article submitter More info and resources can be found at http://www.article-hut.com

Article Marketing - Announcing 4 High Impact Secrets to Breakthrough with Article Marketing

Why do a lot of marketers resort to article marketing today? The reason is simple: They would like to establish their credibility and expertise while building links for their websites using the most trusted and cost-effective marketing tool online.

Here are the 4 high impact secrets to breakthrough with article marketing:

1. Identify your potential audience. Are you writing for men, women, or both? What do they do for a living? What information will they find useful in their lives? What writing style and terms they can easily relate to? The more you know about the people to whom you are writing for, the more effective you will become in creating content that is highly targeted to their needs and demands.

2. Focus on keywords. Each of your articles must be written around a single main keyword that is highly relevant to your chosen niche. You have to use this keyword at least 6 times on your content to make your articles optimized and highly searchable online.

3. Choose topics that are related to your products. The reason for this is very simple: if you want to drive interested people to your website, you have to talk about their needs that can only be addressed by your products. That means, if you are selling diet pills, writing about watches will not give you potential clients.

4. Your articles must be publisher-friendly. To increase the chances of your articles being posted online, make sure that they conform to the publishers' universal guidelines which are: your articles must not contain hyperlinks, blatant advertisements, and inappropriate content. They must also be well-written, content-rich, useful, targeted to the needs of your target market, and direct to the point. When you are able to incorporate all these elements on your articles, you will not only please the publishers but the online users as well.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

The Position Of You Web Site Or Web Page Is Dependent Of Your Link Popularity

You have a web site or a web page and you want that people go, look at them for different purposes, generally to sell something. So your site must be known and visible. Different possibilities are available for you:

1. You can use ads in the search engines where people go (example: adwords for google). There are different ads : sponsored links, PPC (pay per click), etc... The cost is different between the search engines, the traffic societies... but it always costs as long as you keep your campaign "active".

2. You can write in different blogs, without telling directly your link. Blogs are not supposed to do your ads for you, but to be a link between people who speak on same subjects. But it can help, if you write interested things without telling all, some people can ask you more and then, up to you ...

3. But all this will not surely place your web site on a good place for a long time and be visible for specific keywords representing your web site. The main point to be well positioned is a professional job. The experts on submitting and positioning will surely do it. Of course, this place has a price, but if your web site is visible at any time somebody types the keywords or expressions keywords, the price will be nothing because you will have a lot of specific and real traffic. It will not be people who are paid to click, your visitors will come because your site comes on these keywords which represent what your site is or gives. And one of the main points of an expert's job is the link popularity.

The link popularity depends on different things : the number of in and out-going links within your site versus your competitors and the page ranks of these links. If your competitors have around 1200 links, you must have at least 1200 links. But if the majority of your links are bought to some directories. The robots of the search engines will not take care of them because they know the link addresses (URL's) of the societies who sell links by package of 100, 1000 or 10000. They have no value. Before they could have a small value by the quantity but now, this is the marketing war on internet. So the robots look at more and more things every months, and forget the sites with a big number of links if they have no added value.

What is an added value for a link?

It could be the fact it comes from another web site building on the same subject, or from web sites of education centers or governmental centers. And the popularity of the others is represented mainly by the page rank. If you only have a few links going to your web site with a high page rank, you will be more lucky than a website with 15000 links without any page rank and no specific value.

And higher is the page rank, better your website will take points for the robots. I do not say that if you succeed to get a link from a site with a page rank of 7 or 8 !!! , that your site will get a similar page rank. Not at all ! But it will be a plus, for example if you have already a page rank, even if it is zero, with a few links of page ranks of 4 and 5, you can be sure your site will upgrade.

I know, you are going to tell me : how can I get links from web sites with good page ranks or even small ones ? I will answer, this is the job of the experts in Submitting and Positioning Sites in Internet. They know which sites to look at, same theme or subject as your site, then look at the page ranks, and then obtain a link with or without a back-link. Question of expertise ! Because, a professional site is not a shop window full of links, a professional site is a site speaking on your subject, your products and your partners if your have some.

I would say that to obtain a good place, for example within the 3 first places on the first page of Google, on specific keywords, the optimization of your web site and the popularity link work are the main keys of the success and the success of the traffic for your site.

Michele PORRETTA - 25 years in IBM Product Manager in EMEA (Europe Middle East & Africa). Now Referencing & Positionning Internet Expert in POSITIONNEMENT 1er Society - Success University Director - Motivational Club Member - Success University "USA/UK/MALTA/CANADA/FRANCE Success Team" Leader http://positionnement-referencement-site.net