Wednesday, June 11, 2008

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

As you know, people today are more than willing to subscribe to newsletters, scour the internet, or even pay good money just to find the answers to their questions. As a marketer, you should be sensitive enough to this need of your potential clients and you must have the capability to address their needs to drive them to your website. One of the best ways to do that is imparting your knowledge by writing and marketing your articles online.

Here are the amazing and powerful secrets to jumpstart your article marketing:

1. Use keywords. 95% of online users are utilizing keywords when they are trying to find information online. To make your articles highly searchable, include the common search phrases that are being used by your potential audience when they look for the information that you offer.

2. Be familiar with keyword density. Inserting one or two keywords on your articles will not make your content optimized. To increase their chances of being shown on search page result, you must understand how to balance your article's word count to the number of keywords that you will use in your content. By doing so, you will help search engines gauge the relevance of your articles based on the keywords that you have used.

3. Link your articles. If you are posting your articles on your blog or to your website, you can use anchor texts that will take your readers to your other relevant articles. By doing so, you will improve the exposure of your other written materials that can potentially give your readers more information that they truly need.

4. Communicate your message clearly. Make it a point to make your content easy to understand for your readers by using simple terms and writing style.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

This particular area of article marketing has probably had more to do with my success in article marketing than anything else that I have done. I am a particular avid tester, and by testing I was actually able to create two article marketing methodologies.

I created different tracking pages for different sets of article directories, and ranked each of these sets of article directories according to the amount of traffic they brought me. Using the process of elimination, I was able to quite quickly determine which web sites were good for generating direct traffic from my articles, and which web sites were best for creating long term inbound links. I have also used my tracking techniques to determine which article marketing submission and distribution services were most effective. This actually spurred me to drop some of the article submission and distribution services I was using at one time, in favor of doing more of the work myself, and outsourcing to an individual rather than a firm, the submission of my articles.

There are two primary tracking methods I employ, and I will attempt to go through these in as detailed a fashion as possible, as I personally believe this is one of the most important aspects of your web business.

You see, in most of the web marketing you do, you will find that on average, your long term results are not necessarily positive, in aggregate. But if you isolate the productive portions of your strategy, and drop the ones that are pulling you down, you can often create profits or results, even when initial results are ho-hum.

Here are the two article marketing methodologies:

1) Write lots of articles and submit to a short list of special article directories for immediate traffic

2) Write a small number of articles and submit to a long lost of various article directories for long term search engine traffic.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Within the HTML code behind your page, there are things called meta tags. These are short notes within the header of the code which describe some aspects of your page to the search engines. Although there is some debate over how important meta tags are when it comes to SEO, its generally agreed that they shouldnt be ignored.

Whether youre building your website yourself, or youre getting a web designer to do it, its a good idea to understand the basics. There are four main meta tags you need to consider:

    <li>Title</li></p><p align="justify"><li>Keywords</li></p><p align="justify"><li>Description</li></p><p align="justify"><li>Alt</li>

Following is a bit of discussion of how these meta tags should look and a few tips for writing them.

Title - e.g.

<title>Cheap second hand computers Widget Computers</title>

The title is the most important of the meta tags. Try to use your keyword at least once in the title, preferably towards the beginning. Also, its not just important for your ranking; it also has the biggest impact on your Click Thru Rate (CTR). The text you put in the title will appear as the link text in your Google listing the bit that people will read first and click on. Think of it as an ad headline the better it is, the more people will click on it.

TIP: Google only displays 66 characters in the clickable part of your listing. So try to keep your Title text to a max of 66 characters.
Keywords - e.g. <meta name="KEYWORDS" CONTENT="cheap second hand computers" />

Search engines used to look only at this tag to identify a sites subject material. This isn't really the case any more, but some search engines still give it quite a bit of weight (such as Yahoo). There are various 'rules' about how many characters you should include in this tag. The most recent I've been working to is 300 characters (including spaces). I've never been too strict about enforcing it though.

IMPORTANT: The most important detail about the Keywords tags is that Yahoo pays quite a bit of attention to it. If you do it wrong, you'll be penalized. I learned this the hard way. You need to ensure that your Keywords tag is aligned with your web copy. By that, I mean that you shouldn't include keywords that don't appear in your copywriting. And I'm not talking about arbitrary stuffing or spamming here. I'm talking about legit keywords. For instance, I used to use my suburb, Bateau Bay, as a keyword for every page of my site. However, "Bateau Bay" hardly appeared at all in my web copy. There were quite a few other examples like this, too, like my state (NSW), and some of my neighboring suburbs. After ranking really highly in Google for about a year, I couldn't understand why I was ranking so poorly in Yahoo. Turns out, this was the reason. I made the change, and my ranking shot up about 60 positions!!! And I don't mean from position 1000 to position 940 (that wouldn't be noteworthy at all). I mean I shot up from about 80 to about 20 (then gradually moved onto the first page).
Description - e.g. <meta name="DESCRIPTION" CONTENT="Cheap second hand computers for sale keeping your business running efficiently without breaking the bank." />

The search engines pay some attention to this text when identifying your sites subject material, so make sure you include your keyword at least once in the Description. Also, most search engines use this text as their description of your site (i.e. its the site snapshot that follows your link in the search results). Make sure its informative and compelling. Think of it as the copy for an ad.

TIP: Google only displays about 160 characters including spaces. So keep your Description text to a max of 160 characters.
Alt - e.g. <img xsrc="filename.gif" alt="Cheap second hand computer in use" title="Cheap second hand computer in use">

The Alt tag is designed to help visually impaired people use the World Wide Web (WWW). They use software to read out loud the content of your website. When the software encounters a picture, it looks for the Alt text to learn what the picture is, then reads that text out loud. The Alt tag is relatively important to search engines because they assume that your pictures have something to do with the subject material of your site. But like the visual aid software, they cant actually see the picture, so they look at the Alt text as well. Try to include your keyword at least once in your Alt text.

Summary

You can use the same meta tags on each page, or you can make them unique. It all depends on how many keywords youre targeting. If youre targeting a different keyword in the copy of each page, your meta tags for each page will be unique (i.e. youll target that pages keyword within these meta tags).

TIP: If you have any high ranking competitors, take a look at the way theyve done their meta tags, and follow their lead. You already know they rank highly, so chances are theyve done a good job.

* Glenn Murray is an SEO copywriter and article submission and article PR specialist. He is a director of article PR company, Article PR, and also of copywriting studio Divine Write. He can be contacted on Sydney +612 4334 6222 or at glenn@divinewrite.com. Visit DivineWrite.com or ArticlePR.com for further details, more FREE articles, or to download his FREE SEO e-book.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

I am sure that before you tried article marketing you may have tried other methods of advertising with very little success. For most newbie marketers paying for advertising can be very intimidating.

Say for example if you were to advertise in Google AdWords this can be very expensive. You may need to spend hundreds or thousands of dollars before you get your campaign successful. The process will be that you find keywords related to your targeted market and advertise on them. You would then work out your return on investment and get rid of all the keywords that did not perform. This is quite an involved process until you get your marketing system profitable. However, once you get it profitable it is very easy to estimate how much money you will make for every 100 visitors that you send to the website.

Now with article marketing for a newbie marketer the process is really simple. You start by writing articles and submitting them to the major article directories. You will include a link to your squeeze page in your bio. After somebody has read your article they will click through to your squeeze page. From here any newbie marketer can run statistics and track their conversion from the squeeze page to the sales page. They can also test and see which autoresponder messages convert into sales.

Now this is really important internet marketing is not difficult. However, it is hard work and if you are lazy I suggest that you stick to your day time job. Article marketing allows a newbie marketer to test their marketing system at zero cost before they decide to invest in paid advertising.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

One of the most common mistake that website owners make is not properly researching the keywords that they are using for their site. The result? Poor search engine rankings and less traffic coming in. In the end, all the hard work in creating the best design and the money spent on promotion will not bring in the result you want.

Over the Internet, there are already a lot of keyword research tool that site owners can use to come up with the right keywords to use. These are the tools that can produce the combinations that can bring the most visitors and profit to your business. Having an aggressive keyword sets or phrases will make it easy for the search engines and the people to find you when they need you.

Answering to the need for keyword research are the numerous keyword tools that can be found online. Along with these are the persons that cater especially to keyword generation, gathering and sorting.

Not all businesses have with them the skilled individual that are capable of keyword research. This is why most of them have turned to outsourcing keyword research in order to find the person and the tool to do it for them.

With outsourcing keyword research, you will be be provided with the persons to:

1. Get to know more about the clients you want to visit your site. This is done through surveys or queries that visitors will put on your website.

2. Study your competitions. A vital part in search engine optimization is understanding who your competitors and what they do in relation to what you are doing.

3. Look for the keywords your site will appear under. This is based on the product or service that you provide.

4. Identify specific keywords that are related to your business. Usually done using online keyword tracking tools. To know best what people are clicking on when they are looking for a specific product or service.

Keyword research may just be the ingredient that is missing in your website. When you do not have the person to do it, you can always outsource it to people who really knows what they are doing.

For more info and inquiries, visit us at: Keyword Research Outsourcing

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

With so many entrepreneurs going online, making a mark in the internet arena becomes more and more challenging. As a marketer, you need to find effective ways so people will notice you and consider purchasing from you.

One of the best ways to advertise your business these days is through writing and submitting your articles online. You can write about your chosen niche, the problems that are affecting your target market, your products, and your business to communicate your specialized knowledge. When people see you as someone who is a great source of information, they will surely click on your resource box and they will instantly become your potential clients.

Here are the 3 high impact ways to improve your article marketing:

1. Consider your readers. Keep your potential clients when writing your articles. What do they want to see on your content? What are the problems they are currently experiencing and what solutions can you offer? Are there questions that they need to be answered to better understand their current situation? How do they want the information to be presented? The more you know about your readers, the more effective you will become in writing content that is targeted to their needs and demands.

2. Be productive. One of the best ways to succeed in article marketing is to multiply the number of your articles. Why? Because the more articles you write and submit, the more quality inbound links you can obtain for your website. That would literally mean more traffic and improved sales potential for you.

3. Make your articles easy to understand. If you are presenting new concepts that can be quite difficult to understand, use metaphors, examples, analogies, or images so your readers can easily visualize your ideas.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

If you want to be a successful article marketer, you have to first find your article marketing technique. You will not make any money just by simply copying someone's writing style. You will fail and it won't be pretty. You have to find your own writing style as an article marketer.

When someone reads an article, they are reading about the author. They are not reading what the article is about. They are reading about what the author is about. The author's story is written into their article. Their article lives and breathes their authors name. When you read work written by someone, you should know that the content was made by that author, and no one else. When you create an article, it needs to be unique and it has to show your writing style.

Your writing style can be anything you want it to be. Just make your writing style authentic. When people read an article that isn't authentic, and it just looks like something copied and pasted, they won't care about you or your product. You have to make your article original and fact filled. When you have learned to master this, your profits will soar in.

Sometimes is takes weeks to find your writing style. This is okay! The more you write, the more you'll get closer to your writing style. Even if you think your found it, keep writing. Your writing style will always elude you. But if you keep writing, the closer you'll get to your perfect writing style. This is what is going to make you money. Your originality is the only thing that divides you from everyone else around you. Grasp it.

Looking for some new internet marketing tactics? Don't worry, I have tons. Check out my website at http://www.marketingentity.com